And then I got my friend Laila on board who for some reason shares my vision of bringing the good(ish) people of this earth dumbass shirts to eat shit on the mountain in.

And together we created SIIN - Skiing Is INevitable.

It all started with a dream….. no literally

We’re Laila and Niamh. Two friends that decided we’d contribute absolutely nothing of worth to the world and instead make dumb shirts with stupid designs and unhinged phrases.

One day I (Niamh) woke up at 4am from a dream where I made ski t-shirts that said “I love getting railed” and looked like they had been designed in Microsoft Paint.

Instead of doing what any reasonable person of sound mind would do (aka. go back to sleep), I launched myself out of bed and started making them.

And well, it just kinda snowballed from there (no pun intended).